Unlocking the power of data to improve health outcomes: five trends to watch


Figure 2. Data are siloed across stakeholder groups and within organizations



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ey-unlocking-the-power-of-data-to-improve-health-outcomes
Figure 2. Data are siloed across stakeholder groups and within organizations
One key challenge for improving outcomes accessing and integrating different data, which are stored in multiple locations across the health sciences and wellness ecosystem.
Consumer-focused companies retail, financial, tech, services)
Biopharma and medtech companies
Pharmacies
Physicians and hospitals
Consumers and caregivers
Governments and NGOs
Laboratories
Payers
• Health record data Imaging data Hospital admissions Longitudinal outcomes Cost data Demographic data Environmental data Preclinical research Clinical trial data Biomarker analyses Post-market analyses Product sales, script volumes Medication adherence Consumer purchasing data, retail health services data Social media commentary Sensor data Lifestyle data/fitness tracking Spending for goods and services Direct-to-consumer genetic tests Claims, cost data Actuarial analyses Biomarker and genetic assessment Diagnostic results Consumer preference data Consumer purchasing patterns Socioeconomic profiling data
Source: EY


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